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UTHSC/UT System Communicators Win Top Honors for Statewide Awareness Tour

Increasing public awareness of the statewide mission and presence of the University of Tennessee Health Science Center was the goal of the award winning “Everywhere You Look, UTHSC” tour last fall.

The Office of Communications and Marketing at the University of Tennessee Health Science Center, along with leaders of the UT System Communications and Marketing Office, have received top honors from national and Tennessee public relations competitions for the planning, execution, and promotion of last fall’s “Everywhere You Look, UTHSC” tour, a statewide tour to emphasize UTHSC’s presence and impact across Tennessee.

The communicators took home a gold award for media relations and a gold award for special events less than seven days, the highest honors in those categories, from the Tennessee College Public Relations Association (TCPRA) at its convention May 24-26 in Gatlinburg. The work on the tour also netted the communicators a platinum award, the highest honor in the category for communications campaigns, in the 2023 Hermes Creative Awards, one of the oldest creative competitions in the world. The UTHSC Office of Communications and Marketing also won a bronze award for a redesign of the College of Pharmacy view book.

UTHSC Chancellor Peter Buckley, MD, and UT System President Randy Boyd traveled across the state October 31-November 2 on the inaugural “Everywhere You Look, UTHSC” tour. The tour was designed to educate and inform communities across Tennessee about the statewide reach and impact of the University of Tennessee Health Science Center. During the tour, President Boyd spoke about the Be One UT values that shape the culture for the entire UT System. In addition to UTHSC’s statewide reach, Chancellor Buckley discussed UTHSC’s increased focus on rural health care, addressing the social determinants of health, and researching cures for the diseases that most affect the citizens of Tennessee.

The tour started in Memphis, where UTHSC’s home campus is located. It stopped in Jackson, Nashville, Knoxville, and Chattanooga, where UTHSC has clinical and educational sites at major hospitals, including West Tennessee Healthcare – Jackson Madison County Hospital in Jackson, Ascension Saint Thomas Hospital in Nashville, Erlanger Health System in Chattanooga, and The University of Tennessee Medical Center in Knoxville.

“We are thankful for the outstanding work by our UTHSC family all across the state and were honored to share that story on our tour,” Chancellor Buckley said last fall. “We look forward to continuing to support and expand that work for the benefit of the health of all those who call Tennessee home.”

Sally Badoud, vice chancellor for Communications and Marketing at UTHSC, said the team is proud to receive the awards, but even more proud to have played a role in securing recognition for UTHSC’s outstanding work across Tennessee.